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Personify Financial personal loans: 2024 review

Updated on Nov. 18, 2024

At a glance

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3.5
Rating: 3.5 stars out of 5
Bankrate Score
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Availability
Rating: 4.8 stars out of 5
4.8
Affordability
Rating: 2.5 stars out of 5
2.5
Customer Experience
Rating: 4 stars out of 5
4.0
Transparency
Rating: 3.5 stars out of 5
3.5

About Bankrate Score

San Diego-based Personify Financial offers an alternative for borrowers who don’t quite meet the requirements for standard bad credit personal loans. Although its annual percentage rates (APRs) can run into the triple digits, repayment terms of up to four years make Personify loans a more-affordable payday loan alterantive. The lender also offers an online application process with funds potentially available within one business day. 

Lender Details

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Loan amount

$500-$15,000

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APR from

36.00%-179.50%

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Term lengths

12-48 months

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Funds available in

Next business day, depending on financial institution

Personify is best for avoiding payday loans

Personify is worth a look if you have bad credit and need money quickly but want to avoid the stress of repaying the loan by your next payday. Rates may be more than three times higher than the most expensive standard bad credit loan rates, but repayment terms range between 12 months and 48 months, giving you more breathing room to repay the balance than the two-week standard payday loan repayment period. 

One thing worth noting is that, as with a payday loan, Personify payments are typically tied to your pay cycle. That means you may make bi-weekly rather than the standard monthly payments.

Personify personal loan purposes

The lender’s website doesn’t list limits on how funds are used. However, lenders typically don’t allow the use of personal loan proceeds for higher education, investing in stocks or any illegal purpose. 

Where Personify stands out

  • Longer terms than payday loans. Personify loans can be repaid over one to four years, giving you more time to recover from an unexpected bill or loss of income. 
  • More flexible approval criteria. The lender’s automated approval model takes more than just your credit score into consideration, giving more borrowers a chance for funding.
  • Lower rates than payday loans. Personify rates are two to three times lower than most payday loans. However, its repayment terms are much longer, which means smaller payments but potentially higher total interest rate costs. Use a loan calculator to understand the total cost of each option.

Where Personify falls short

  • Higher rates than most bad credit personal loan lenders. While most regular personal loan rates are capped at 36 percent, that’s where they start for Personify loans. The maximum rate is also much higher at percent. 
  • High loan origination fee. Personify charges a 5 percent origination fee in most states, which is added from the amount you borrow — meaning you'll pay interest on it. Multiple other personal loan lenders don’t charge fees at all.
  • Not available in all states. Personify only offers its loan product in 26 U.S. states. 

Personify customer experience

Customer support

Phone service is available Monday through Friday from 8 a.m. to 9 p.m. CT and Saturday from 8 a.m. to 5 p.m. The lender’s website also provides a mailing address and email contact information option. 

Digital experience

Although Personify doesn’t offer an online portal for managing your loan, it provides educational articles on a variety of financial topics in the blog tab. The lender’s resources tab features well-written explainers to help readers understand the pros and cons of different types of loans. 

How this lender compares

logo
Rating: 3.5 stars out of 5
3.5
Bankrate Score
APR from
36.00%-179.50%
Loan Amount
$500-$15,000
Term Length
12-48 months
Min Credit Score
Not disclosed
logo
Rating: 4.8 stars out of 5
4.8
Bankrate Score
APR from
7.40% – 35.99%
Loan Amount
$1,000 – $50,000
Term Length
36 or 60 months
Min Credit Score
Not disclosed
logo
Rating: 4.4 stars out of 5
4.4
Bankrate Score
APR from
18.00%–35.99%
Loan Amount
$1,500–$20,000
Term Length
24-60 months
Min Credit Score
Not disclosed

Personify vs Upstart

If you need less than $1,000, Personify offers loan amounts as low as . While Personify offers shorter terms than Upstart, Upstart does not charge a prepayment penalty — so if you want to repay your loan quickly, you can opt fo Upstart and simply pay off your loan early.

Upstart offers much lower rates ranging from just under 7.40 percent to 35.99, compared to the percent to rates offered at Personify. You can also borrow up to $50,000, much more than the maximum offered by Personify. 

Personify vs OneMain Financial

Personify is the better choice if you need less than OneMain’s $1,500 minimum. However, OneMain offers much lower rates for qualified borrowers with a maximum rate that matches Personify’s minimum rate. You can also stretch your payment out to five years, giving you a lower payment than Personify’s -month term allows. 

Do you qualify for a Personify personal loan? 

You’ll need to live in one of the 26 states Personify does business in to qualify. The application process included verification of your address, Social Security number, employment, income and credit score. The lender will vet your bank account to deposit your funds and set up monthly payments.

How to apply for a personal loan with Personify

  1. Check the information by state tab. You won’t be able to apply unless you can provide proof you live in a state where Personify does business.
  2. Apply online. You’ll need to provide information about your address, income and bank account and may have to authorize a credit check to get approved. Additional documentation may be required to verify anything you input on the application.
  3. Review the loan details. Make sure you understand how much extra interest you'll pay due to the origination fee and how often payments will be deducted. According to Personify’s website, you may pay off your loan balance early with no penalty. 

Funds can be sent to your bank account within one business day of approval. Discover can send the funds directly to your creditors if you're consolidating debt. Alternatively, you can have a check mailed to you and pay them yourself. 

How Bankrate rates Personify

Overall Score 3.5 Explanation
Availability 4.8 Flexible qualifying process with more term options than many other bad credit lenders
Affordability 2.5 Very high rates can range into triple digits.
Customer Experience 4.0 Six-day-a-week phone support and online application process, but no online account access.
Transparency 3.5 Rates, terms and fees for each approved state are clearly disclosed, but credit requirements are not.

Get Prequalified for a Personal Loan

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Methodology

Bankrate's trusted personal loans industry expertise

48

years in business

45

lenders reviewed

20

loan features weighed

900

data points collected

Bankrate considers 20 factors when reviewing lenders. We weigh what makes a lender competitive on the market and appealing to borrowers with varying needs. The Bankrate Score for personal loans consists of four categories:

Editorial disclosure: All reviews are prepared by Bankrate.com staff. Opinions expressed therein are solely those of the reviewer and have not been reviewed or approved by any advertiser. The information, including rates and fees, presented in the review is accurate as of the date of the review. Check the data at the top of this page and the lender’s website for the most current information.

What customers think

What people across the web are saying about Personify

Feedback on Trustpilot is mostly positive, with a 4.8-star rating on the third-party review site after over 11,000 reviews. Most reviewers cite the easy and fast application process, with funds received in most cases within a short time.

It was an easy application process. I like there is instant messaging text and online account capabilities to track progress with all things in the is process as well as an account once you're approved. I was able to make a phone contact as well and confirm the status and information and ask questions.

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