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6 best investments for beginners

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Published on December 06, 2024 | 6 min read

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The idea of investing can be intimidating if you’re just starting out, but it’s an important part of saving for various financial goals and building wealth. You’ll encounter many different market environments throughout your investing life, so don’t get too caught up in whether or not now is the perfect time to get started.

But before making any investment, it’s important for new investors to know what their tolerance is for risk. Certain investments carry more risk than others and you don’t want to be surprised after you’ve made the investment. Think about how long you can do without the money you’ll be investing and whether you’re comfortable not accessing it for a few years or longer.

Here are some top investment ideas for those just starting out.

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Best investments for beginners

1. High-yield savings accounts

This can be one of the simplest ways to boost the return on your money above what you’re earning in a typical checking account. High-yield savings accounts, which are often opened through an online bank, tend to pay higher interest on average than standard savings accounts while still giving customers regular access to their money.

And with online banks offering some of the highest rates in years on high-yield savings accounts, they can be a great place to park money you’re saving for a purchase in the next couple years or just holding in case of an emergency.

2. Certificates of deposit (CDs)

CDs are another way to earn additional interest on your savings, but they will tie up your money for longer than a high-yield savings account. You can purchase a CD for different time periods such as six months, one year or even five years, but you typically can’t access the money before the CD matures without paying a penalty.

These are considered extremely safe and if you purchase one through a federally insured bank, you’re covered up to $250,000 per depositor, per ownership category.

3. 401(k) or another workplace retirement plan

This can be one of the simplest ways to get started in investing and comes with some major incentives that could benefit you now and in the future. Most employers offer to match a portion of what you agree to save for retirement out of your regular paycheck. If your employer offers a match and you don’t participate in the plan, you are turning down free money.

In a traditional 401(k), the contributions are made prior to being taxed and grow tax-free until retirement age. Some employers offer Roth 401(k)s, which allow contributions to be made after taxes. If you select this option, you won’t pay taxes on withdrawals during retirement.

These workplace retirement plans are great savings tools because they’re automatic once you’ve made your initial selections, allow you to consistently invest over time and have higher contribution limits. Often, you can even choose to invest in target-date mutual funds, which manage their portfolios based on a specific retirement date. As you get closer to the target date, the fund’s allocation will shift away from riskier assets to account for a shorter investment horizon.

4. Mutual funds

Mutual funds give investors the opportunity to invest in a basket of stocks or bonds (or other assets) that they might not be able to easily build on their own.

The most popular mutual funds track indexes such as the S&P 500, which is comprised of around 500 of the largest companies in the U.S. Index funds usually come with very low fees for the funds’ investors, and occasionally no fee at all. These low costs help investors keep more of the funds’ returns for themselves and can be a great way to build wealth over time.

5. ETFs

Exchange-traded funds, or ETFs, are similar to mutual funds in that they hold a basket of securities, but they trade throughout the day in the same way a stock would. ETFs do not come with the same minimum investment requirements as mutual funds, which typically come in at a few thousand dollars. ETFs can be purchased for the cost of one share plus any fees or commissions associated with the purchase, though you can get started with even less if your broker allows fractional share investing.

Both ETFs and mutual funds are ideal assets to hold in tax-advantaged accounts like 401(k)s and IRAs.

6. Individual stocks

Buying stocks in individual companies is the riskiest investment option discussed here, but it can also be one of the most rewarding. But before you start making trades, you should consider whether buying a stock makes sense for you. Ask yourself if you are investing for the long-term, which generally means at least five years, and whether you understand the business you are investing in. Stocks are priced every second of the trading day and because of that, people often get drawn into the short-term trading mentality when they own individual stocks.

But a stock is a partial ownership stake in a real business and over time your fortune will rise with that of the underlying company you invested in. If you don’t feel you have the expertise or stomach to ride it out with individual stocks, consider taking the more diversified approach offered by mutual funds or ETFs instead.

Why should you start investing?

Investing is crucial if you want to maintain the purchasing power of your savings and reach long-term financial goals like retirement or building wealth. If you let your savings sit in a traditional bank account earning little or no interest, eventually inflation will decrease the value of your hard-earned cash. By investing in assets like stocks and bonds, you can make sure your savings keeps up with inflation or even outpaces it.

Short-term investments like high-yield savings accounts or money market mutual funds can help you earn more on your savings while you work towards a big purchase such as a car or a down payment on a house. Stocks and ETFs are considered better for long-term goals like retirement because they are more likely to earn better returns over time, but they carry additional risk.

Important considerations for new investors

  • Risk tolerance: Before you start investing, you’ll want to understand your own tolerance for risk. Volatile investments such as stocks can make some people very uncomfortable when they decline, which can cause you to sell at the worst possible time. Knowing your risk tolerance will help you choose which investments are best suited for you.
  • Financial goals: Establish both short- and long-term goals that you want to achieve through saving and investing. Understanding your investment goals will help you develop a solid plan.
  • Active or passive: You’ll also need to decide if you’d like to be a passive investor or an active one. A passive investor typically owns an asset like diversified mutual funds or ETFs that charge low fees, while an active investor might choose individual investments or mutual funds that aim to outperform the market. Studies have shown that passive investing tends to outperform active investing over time.
  • Do-it-yourself or hire someone: You can also choose to manage your own investments through an online broker, or hire a financial advisor (or robo-advisor) to help you out. You’ll likely incur lower costs if you do it yourself, but an advisor can be helpful for those just starting out.
  • Taxes: If you own investments in an individual or joint account, you’ll likely need to pay taxes on the interest, dividends and capital gains you earn. You can avoid these taxes by owning investments in tax-advantaged retirement accounts such as an IRA.

How much money is needed to start investing?

The good news is that you don’t need much money to start investing. Most online brokers have no account minimums to get started and some offer fractional share investing for those starting with small dollar amounts. For just a few dollars you can purchase ETFs that allow you to build a diversified portfolio of stocks. Micro-investing platforms will even let you round up purchases made through a debit card as a way to get started with investing.

Bottom line

If you’re just starting out in the investment world, make sure to consider your risk tolerance and what your financial goals are before committing money to an investment. Some investments, like high-yield savings accounts, allow for quick access to money if emergencies come up. Meanwhile, stocks should probably be part of a long-term investment plan instead.

Many beginning investors also turn to robo-advisors, where an algorithm automatically selects and manages a diversified portfolio of exchange-traded funds for you, based around your individual financial needs and appetite for risk.

Editorial Disclaimer: All investors are advised to conduct their own independent research into investment strategies before making an investment decision. In addition, investors are advised that past investment product performance is no guarantee of future price appreciation.