Geico vs. Farmers

Geico vs. Farmers comparison

Every insurance company offers potential benefits and downsides to customers, which can be helpful to consider if you are trying to choose between two companies. When comparing Geico vs. Farmers, it’s helpful to weigh the pros and cons of each insurer to determine which might be more suitable for your needs.

Geico pros and cons

Farmers pros and cons

Is Geico cheaper than Farmers?

The table below compares the latest average rate data available from Quadrant Information Services for both Geico and Farmers across various driver profiles. Keep in mind, however, that multiple variables are always at work when a company sets the cost of a car insurance policy for any individual driver. While average rates can show general trends in carrier pricing, it’s important to compare personalized quotes from each company you’re interested in to see how they price insurance for your profile. 

Geico vs. Farmers: discounts

Both Geico and Farmers offer car insurance discounts that can help drivers save money on their car insurance premiums. Like many other car insurance companies, both Geico and Farmers offer discounts for multiple vehicles, multiple insurance policies (bundling), and various vehicle safety features, but each company sets its own discount percentage. Additionally, both Geico and Farmers offer discounts that are unique to the company, which may benefit drivers who qualify for a specific discount.

Discounts available from both carriers

Geico and Farmers share a large number of discounts in common, including: 

• Bundling discounts: Both companies offer multi-line discounts for customers who also purchase home insurance from the same carrier, although Farmers also offers bundling discounts for life and small business insurance. 

• Multi-vehicle discount: Both carriers advertise discounts for customers who insure multiple vehicles. 

• Vehicle equipment discount: Both Farmers and Geico offer discounts for vehicles equipped with anti-lock brakes, anti-theft devices, daytime running lights and/or passive restraints like airbags and seat belts — but eligibility and availability vary from both carriers. 

• Good driver discount: Geico’s good driver discount applies to drivers who stay accident-free for at least five years, while Farmers’ is assigned to rated drivers with no bodily injury (BI) points. 

• Good student discount: Full-time students with strong grades (a B average, 3.0 GPA, Honor Roll or other criteria) may be eligible for discounts from both providers. 

• Defensive driving discount: After completing a defensive driving course, drivers aged 55 or older may be eligible for discounted rates from both companies, though discount names vary.

• Military discount: Geico and Farmers both offer discounts to active duty military members, along with active reserves, veterans and retired service members. 
• Affinity discounts: Both companies offer discounts to members of certain professional and alumni associations, but only Geico lists eligible organizations on its website. 

Geico unique discounts

• Eagle discount: Both active and retired federal employees may be able to save up to 12 percent on their auto insurance premium in most states.
• New vehicle discount: Vehicles three model years old or newer could earn a discount of up to 15 percent on certain coverages. 
• Driver’s education discount: Policyholders may be eligible for discounted rates if a young driver in the family has completed an approved driver’s ed course. 
• Emergency deployment discount: On top of its 15 percent standard military discount (applicable only to certain coverages), Geico offers discounts of up to 25 percent off for service members being deployed to imminent danger zones. 

Farmers unique discounts

• Distant student discount: Families with a young driver on their policy who is attending school at least 100 miles from their home, and is therefore not regularly driving, could receive a discount.
• Alternative fuel discount: California policyholders with hybrid or electric vehicles may qualify for an alternative fuel discount, but this discount is not currently available in other states.
• ePolicy discount: Policyholders who enroll in Farmers’ ePolicy and Go Paperless options may qualify for an additional discount.
• Good payer discount: Paying your bill on time and avoiding late fees for 12 months could earn you a discounted rate at renewal in most states outside California. 
• EFT discount: Turning on monthly electronic funds transfers can earn you a discounted rate. 
• Pay in full discount: Paying your annual bill in full — via EFT or otherwise — could earn you a discount. 
• Anti-theft discounts: In addition to generic anti-theft discounts for car alarms and other protective devices, Farmers offers discounts for homing devices and VIN etching. 
• Homeowner discount: Policyholders who own their own home could get a discounted auto insurance rate, whether or not the home is insured by Farmers. 
• Shared family car discount: For families with a single driver up to age 20 who have more active drivers than vehicles, Farmers offers a potential discount in most states. 
• Family loyalty: There are two discounts available for young drivers whose parents have auto insurance through Farmers — a youthful driver discount for drivers under age 25 and the On Your Own discount for drivers under 29 who split to a new household with a standalone Farmers policy. 

Geico and Farmers telematics programs

Many drivers are opting to allow insurance companies to track and analyze their driving habits as part of a usage-based insurance (UBI) program. These types of insurance programs utilize telematics technology through vehicle devices or mobile applications to track your driving habits, and if you display good habits behind the wheel, you may be eligible to receive lower rates or discounts on your car insurance. It’s worth noting that Geico ranked second and Farmers was dead last in the 2024 J.D. Power U.S. Auto Insurance Study on UBI programs. The table below compares the features of Geico’s DriveEasy program and Farmer’s Signal program.

Geico vs. Farmers: customer experience comparison

Both Geico and Farmers offer user-friendly websites and mobile apps that allow customers to get insurance quotes, manage their policies and check claim status as needed. However, it can also be helpful to review other customer experience factors, like rankings on the 2024 J.D. Power Auto Claims Satisfaction Study or AM Best ratings, to see how each company stacks up and determine which is best for your needs.

Customer complaints

The National Association of Insurance Commissioners (NAIC) tracks customer complaints for U.S. insurance companies and compares each carrier’s number of complaints to their share of the market. The resulting number, known as an NAIC Complaint Index score, indicates whether a company receives more or fewer complaints than expected based on its size. Scores above the baseline of 1.00 indicate a high rate of complaints, while lower scores suggest that a company’s customers are more satisfied than the industry average. 

Geico auto customer complaints

Farmers auto insurance customer complaints

Frequently asked questions

Methodology