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Auto-Owners Insurance review 2025

Updated Apr 01, 2025
  • At Bankrate, we strive to help you make smarter financial decisions. To help readers understand how insurance affects their finances, we have 9 licensed insurance agents on staff who have spent a combined 78 years in the insurance industry. While we adhere to strict , this post may contain references to products from our partners. Here's an explanation of . Our content is backed by Coverage.com LLC, a licensed entity (NPN: 19966249). For more information, please see our .

At a glance

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BEST BUDGET AUTO INSURANCE COMPANY

4.3
Rating: 4.3 stars out of 5
Bankrate Score
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Auto

Rating: 4.3 stars out of 5

4.3

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Home

Rating: 4.3 stars out of 5

4.3

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Bankrate's take

Auto-Owners could be a good fit if you are looking for a highly personalized insurance policy. Coverage is only available in 26 states, though, so it’s not an option for everyone.

  • Offers diminished value coverage, ensuring your vehicle retains its value after an accident.
  • Provides a range of discounts, including for young drivers and bundling policies.
  • Home and auto insurance rates are typically lower than the national average.
  • High customer satisfaction with an A++ (Superior) financial strength rating from AM Best.
  • Operates through local agents, offering personalized customer service.
  • Limited digital tools compared to other insurers, which may not suit those preferring online management.

Auto-Owners car insurance review

Auto-Owners car insurance may be appealing to drivers looking for highly customizable coverage and plenty of discount options. Policies are available in 26 states and the company operates via a network of independent agents. Auto-Owners offers standard auto insurance coverage types as well as several endorsement options. To personalize your coverage, you can choose additional protections, such as road trouble service, additional expense coverage, loan/lease gap and diminished value coverage.

If you’re within its service area, Auto-Owners could be one of the best car insurance companies available, and our unique Bankrate Score model reflects that. The company’s auto Score is impacted by limited state availability and lower-than-average J.D. Power scores, but bolstered by robust and unique offerings.

Pros and cons of Auto-Owners car insurance

If you’re shopping for new coverage, you may be gathering car insurance quotes and comparing auto insurance rates. While price is important — we discuss Auto-Owners’ average premiums below — other factors can be impactful as well. Below are some pros and cons of Auto-Owners car insurance based on our assessment:

Green circle with a checkmark inside

Pros

  • Robust endorsement offerings
  • Several discounts
  • Local agents available
Red circle with an X inside

Cons

  • Only available in 26 states
  • Lower-than-average J.D. Power claims satisfaction score
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Auto-Owners car insurance cost

On average, car insurance from Auto-Owners costs an average of $1,808 per year for full coverage and $496 per year for minimum coverage, according to Bankrate’s study of quoted annual premiums. Comparatively, the national average cost of car insurance is $2,685 per year for full coverage and $800 per year for minimum coverage. Below, we showcase Auto-Owners’ average premiums compared to the national average for a range of driver profiles.

How much is Auto-Owners car insurance?

If you’re looking for cheap car insurance, you should understand how your driving record impacts your insurance rates. Drivers with tickets, at-fault accidents or DUIs tend to pay higher rates because they are often classified as high-risk. They are more likely to file claims, so insurers charge them higher rates to compensate for this risk. Bankrate has tracked average rates by driving record for several years, and you can see our analysis for Auto-Owners auto insurance in the table below. Be aware that coverage may not be extended after a DUI in all cases, so it’s important to speak with a licensed agent to discuss eligibility.

Good driver, good credit
Auto-Owners full coverage premium
$1,808
National full coverage premium
$2,678
Auto-Owners full coverage premium
$5,607
National full coverage premium
$4,708
Auto-Owners full coverage premium
$2,093
National full coverage premium
$3,270
Auto-Owners full coverage premium
$2,483
National full coverage premium
$3,857
Auto-Owners full coverage premium
$3,716
National full coverage premium
$5,182
*All rates displayed are average annual rates.

Auto-Owners car insurance quotes by age

Your age and the ages of other drivers on your policy also affect how much you’ll pay for car insurance in most states. If your state doesn’t allow age as a rating factor (Hawaii and Massachusetts), it won’t impact your premium. Where age is considered, younger drivers tend to pay higher rates because they’re more likely to get into accidents — and cost the insurance company money in the form of claim payouts. This is especially true for teen drivers. Keeping young drivers on their parents’ policy can help mitigate some of the cost. The average rates below are for drivers with clean driving records across several ages.

Auto-Owners full coverage premium
$4,360
National full coverage premium
$5,757
Auto-Owners full coverage premium
$3,349
National full coverage premium
$4,968
Auto-Owners full coverage premium
$3,617
National full coverage premium
$5,458
Auto-Owners full coverage premium
$2,396
National full coverage premium
$3,308
Auto-Owners full coverage premium
$1,860
National full coverage premium
$2,862
*All rates displayed are average annual rates. Rates are based on our good driver profile, with 16- and 18-year-old drivers added to their parents’ policy.

Compare Auto-Owners car insurance rates

Prices often vary significantly between insurers, even for drivers in the same location with a similar driving history. That makes it important to get quotes from multiple carriers before you purchase a policy. Auto-Owners Insurance typically offers rates that are lower than the national average, making it a competitive option for many drivers. Here’s how Auto-Owners stacks up to some popular competitors:

$1,808
$496
$2,846
$914
$2,385
$747
$2,171
$580
$3,312
$939
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Answering a few quick questions to check your availability with Auto-Owners
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Auto-Owners home insurance review

Our Auto-Owners Insurance review revealed that the company could be a great home insurance option for those who are looking for endorsements to build personalized coverage. Auto-Owners offers plenty of coverage types to help you create the policy that fits your needs. On top of standard coverage types like dwelling, other structures and liability coverage, you may also have the option to add extras like identity theft coverage, home cyber protection, guaranteed home replacement, sewer backup coverage and equipment breakdown. Auto-Owners also offers a Homeowners Plus endorsement which adds several add-ons, such as coverage for damage to your property caused by household appliances, with one endorsement.

Auto-Owners has a decent Bankrate Score for home insurance, but the rating is pulled down by the company’s lack of national availability, as well as its lack of credit ratings from Standard and Poor’s (S&P) and Moody’s.

Pros and cons of Auto-Owners home insurance

When you’re looking for the best home insurance company for your needs, analyzing a range of metrics can be helpful. Comparing home insurance quotes from several companies and looking at factors in addition to price can be a good strategy to make sure a company meets your needs. Here are some of the pros and cons of Auto-Owners home insurance that we identified in our review:

Green circle with a checkmark inside

Pros

  • Numerous coverage options and discounts available
  • Much lower-than-average NAIC complaint index
  • Local agents available to help you choose appropriate coverage
Red circle with an X inside

Cons

  • Not available nationwide
  • Digital tools aren’t as robust as those from some competitors
  • Lower-than-average J.D. Power rating for home insurance satisfaction
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Auto-Owners home insurance cost

On average, home insurance from Auto-Owners costs $1,868 per year for a policy with $300,00 in dwelling coverage. For context, the national average cost of home insurance is $2,267 annually for the same coverage amount. Your rates will vary based on your unique situation, including how much coverage you need. Below, you can see Auto-Owners’ average premiums compared to the national averages for a range of dwelling coverage limits.

$150K dwelling
Auto-Owners average premium
$1,285
National average premium
$1,356
$300K dwelling
Auto-Owners average premium
$1,868
National average premium
$2,242
$350K dwelling
Auto-Owners average premium
$2,087
National average premium
$2,508
$450K dwelling
Auto-Owners average premium
$2,530
National average premium
$3,039
$750K dwelling
Auto-Owners average premium
$3,705
National average premium
$4,345
*All rates displayed are average annual rates.

Compare Auto-Owners homeowners insurance rates

Homeowners insurance rates can vary widely based on factors such as the location of the home, its age and condition, the coverage limits and the homeowner’s claim history. However, Auto-Owners generally offers homeowners insurance rates that are below the national average, making it a cost-effective option compared to other major carriers.

$1,868
- $399
$2,002
- $265
$2,225
- $42
$1,242
- $1,025
$2,067
- $200
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Answering a few quick questions to check your availability with Auto-Owners

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Auto-Owners life insurance review

Auto-Owners life insurance could be a good fit for policyholders who need coverage and already have their home or auto insured with the company. Auto-Owners offers a life multi-policy discount, which could earn you some additional savings on your auto or home policy if you also have an Auto-Owners’ life insurance policy. While quotes from different life insurance companies don’t vary as much as auto or home insurance for similar policy types, shopping around and comparing life insurance quotes could still help you find additional policy types or perks best fit your financial planning needs.

Auto-Owners offers several types of life insurance, including term life, whole life and universal life insurance policies, which means that there are multiple options for finding the right policy type for your needs.

Pros and cons of Auto-Owners life insurance

Some shoppers simply want the cheapest life insurance they can find, and price is always an important factor. There are a few other things you should consider about a life insurance company, though, like if it offers endorsements that you need and what kinds of coverage it offers. Here, we’ve identified some perks and drawbacks of Auto-Owners life insurance:

Green circle with a checkmark inside

Pros

  • Having a policy may qualify you for auto or home insurance savings
  • Several types of life insurance available
  • Licensed local agents can guide you through the life insurance process
Red circle with an X inside

Cons

  • No online quotes available
  • No endorsements advertised online
  • Does not advertise a no-medical-exam option

Compare life insurance providers quickly and easily

See which provider is right for you.

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Compare Auto-Owners with other insurers

Shopping for insurance usually means getting quotes from a few different home and car insurance companies. This allows you to compare rates, coverage offerings, discount options and third-party agency ratings for things like financial strength or customer satisfaction. If you’re interested in Auto-Owners, these companies may also be worth including in your quote comparison:

Badge Icon Featured

Auto-Owners

Auto-Owners
Rating: 4.3 stars out of 5
4.3
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AAA

AAA
Rating: 3.9 stars out of 5
3.9
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Erie

Erie
Rating: 4.2 stars out of 5
4.2
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OVERVIEW
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AAA may be better known for its roadside assistance packages and membership perks, but the company also offers solid home and auto insurance options and a long list of discounts. Membership is required though, so if you’d rather not commit to a membership, Auto-Owners might be the better insurance option.
Read More
If you prefer working with a local independent agent, Erie may offer the personalized customer experience you’re looking for. Like Auto-Owners, Erie’s policies offer robust coverage options. Coverage is only available in 12 states and Washington, D.C., though, so Auto-Owners might be better if you live outside of Erie’s coverage area.
Read More
STANDOUT FEATURES
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Briefcase Icon
Local agents available
Location Icon
Geographic-focused coverage
Loan Icon
Additional AAA perks
Lock Icon
Erie Rate Lock stabilizes rates
Loan Icon
Includes pet coverage
Car Guide Icon
Roadside assistance
AVG FULL COV. AUTO RATE
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$2,333 $2,191
J.D. POWER AUTO SCORE
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701/1000 733/1000
AVG HOME RATE
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$1,949 $1,728
J.D. POWER HOME SCORE
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616/1000 705/1000
AM BEST RATING
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A(Excellent) A+(Superior)
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Why you can trust Bankrate

Read our full methodology

The insurance market can be complicated, but Bankrate's insurance editorial team used our unique perspective to bring readers the information they need to make educated decisions when shopping for a policy.

78

years of industry experience

9

licensed staff

34.5K

ZIP codes examined

120

carriers reviewed

Is Auto-Owners Insurance a good insurance company?

Auto-Owners may be a good company if you want to work with local agents, bundle multiple types of coverage with one company and personalize your policies to your specific needs. The company stands out for its broad range of endorsements and discount offerings. Auto-Owners doesn’t have the best customer satisfaction ratings though, so it may be a good idea to talk with current policyholders before buying a policy.

What are real-life customers saying about Auto-Owners

To better understand the customer experience with Auto-Owners, we looked at reviews from Reddit and Trustpilot. While these platforms are not traditional review sites, the personal experiences shared by users offer valuable insights into what it’s like to deal with Auto-Owners.

Overall, feedback is mixed. Some customers on Reddit praise the company for its exemplary service, while others report significant issues with claims handling. Similarly, Trustpilot reviews highlight both positive experiences with reasonable rates and prompt service and negative experiences involving lengthy claims processes and poor communication.

Reddit User 1*
Aug 10, 2016
Model insurance company?
Auto-Owners is literally one of the best insurance companies ever. Auto Owners is a model company that all other companies should try to copy.
via Reddit
Reddit User 2*
May 17, 2024
Satisfied until the claims process
I hope you didn’t get Auto-Owners. Great company until you have a claim and you will deal with dismissive adjusters that are juggling 300 claims at once. So expect to have to hire a lawyer. Go read consumer affairs and compare. We are flipping the bill for at least $100k of a $400k in home rebuilding now because they don’t want to total loss it even though their own contracted Forensic engineer said it needed to be torn down in his report. We had to force them to get an engineer to tell the adjuster he was wrong. Our contractor quoted the rebuild price and they want me to pay out of pocket for the last $100k and have the contractor send them an invoice when it’s complete. They take weeks to respond to emails, never call back after voicemails and so difficult to work with.
via Reddit

*The quotes and citations included on this page have been verified by our editorial team and are accurate as of the posting date. Outlinked content may contain views and opinions that do not reflect the views and opinions of Bankrate.

Auto-Owners company details

Need to get in contact with Auto-Owners? Here is a few ways to do so:

  • Customer service: 1-800-346-0346
  • Auto and home insurance billing: 1-800-288-8740
  • After-hours claims filing: 1-888-252-4626
  • Roadside assistance: 1-888-869-2642
  • Payment billing address: P.O. Box 740312, Cincinnati, OH 45274-0312
  • Company website: auto-owners.com

State availability

Auto-Owners writes policies in 26 states. Currently, it is available in AL, AZ, AK, CO, FL, GA, ID, IL, IN, IA, KS, KY, MI, MN, MS, NE, NC, ND, OH, PA, SC, SD, TN, UT, VA and WI.

Auto-Owners tools and benefits

In addition to auto, home and life insurance, Auto-Owners offers several other insurance solutions and other benefits. If you like to keep all your insurance needs with one carrier, Auto-Owners might have additional coverage types of interest to you. Besides the products already listed, Auto-Owners may be helpful for the following:

  • Purchase price guarantee: To avoid depreciation being factored into your vehicle’s valuation, Auto-Owners offers this option to ensure your coverage is based on its original purchase price.
  • Rental dwelling: If you own and rent properties, you may need landlord insurance.
  • Renters insurance: A renters insurance policy from Auto-Owners can help protect your personal property, provide additional living expenses and add a layer of personal liability coverage.
  • Umbrella: Umbrella insurance provides extra liability coverage to protect your finances.
  • Condominium: Auto-Owners offers HO-6 insurance policies to help protect policyholders living in condos.
  • Flood insurance: Auto-Owners can help facilitate the purchase of a National Flood Insurance Program (NFIP) flood insurance policy, which provides coverage for damages caused by flooding.
  • Boat: If you have a boat, jet ski or other watercraft, Auto-Owners might have an insurance solution for you.
  • Motorcycle insurance: If your vehicle has two wheels instead of four, Auto-Owners may be able to help you insure your motorcycle.
  • ATV/off-road vehicle: Auto-Owners’ ATV and off-road vehicle policies are similar to its car insurance ones — with additional coverage for helmets, boots and other safety gear.
  • Motorhome & RV: Many of the discounts available for car insurance may also apply to motorhome and RV insurance.
  • Trailer: Auto-Owners offers options to insure utility trailers.
  • Business: If you own a business, Auto-Owners could be a good option. The company offers several business insurance products, including commercial auto, commercial umbrella, bonds and workers compensation.
  • Farm insurance: With Auto-Owners, you can purchase coverage for your farming equipment. This coverage can also add financial protection in case of pollution spills. However, farm insurance is not available in all states where Auto-Owners does business.
  • Pet insurance: Auto-Owners partners with Figo to provide pet insurance, which is essentially a health insurance policy for your animal.

Keep in mind that coverage options may vary by state, so talking with an agent or representative of the company can help you determine what’s available in your area.

Frequently asked questions about Auto-Owners Insurance

Methodology

Rates

Bankrate utilizes Quadrant Information Services to analyze April 2025 rates for all ZIP codes and carriers in all 50 states and Washington, D.C. Rates are weighted based on the population density in each geographic region. Quoted rates for our base profile are based on the following characteristics and full coverage limits with bundling and paperless billing discounts applied: 

User Icon
40 year old
Single male and female driver
Logo for Brand name
2023 Toyota Camry
Primary vehicle
Credit Good Icon
Good credit score
Auto Insurance Guide Icon
Clean driving record
Briefcase Icon
Commutes 5 days

Bodily injury liability

$100,000 per person
$300,000 per accident

Property damage liability

$50,000 per accident

Personal injury protection

$100,000 per accident

Uninsured motorist bodily injury

$100,000 per person
$300,000 per accident

Collision deductible

$500

Comprehensive deductible

$500

To determine minimum coverage limits, Bankrate used minimum coverage that meets each state’s requirements. These are sample rates and should only be used for comparative purposes. Your quotes will differ.

If otherwise specified, the base profile has been modified with the following driver characteristics:

Other profiles

Bankrate Score

Our 2025 Bankrate Score for auto insurance considers key variables that our insurance editorial team determined impact policyholders’ experiences with an insurance company. These factors include a robust assessment of each company’s cost of coverage, product availability, financial strength ratings, online capabilities and customer and claims support accessibility. We grouped these factors into three essential categories — cost and ratings, coverage and savings, and support — which we then weighted in a tiered approach. 

Each category was assigned a metric to determine performance, and the weighted sum adds up to a company’s total Bankrate Score — out of 5 points. Our scoring model provides a comprehensive view, indicating when companies excel across several key areas and highlighting where they fall short.

50% Cost & ratings
 
30% Coverage & savings
 
20% Support
 
  • Tier 1 (Cost & ratings): To determine how well auto insurance companies satisfy these priorities, our team analyzed quoted premiums from Quadrant Information Services (if available), as well as any of the latest third-party agency ratings from J.D. Power, AM Best, Demotech and the National Association of Insurance Commissioners (NAIC). 
  • Tier 2 (Coverage & savings): We assessed companies’ coverage options and availability to help policyholders find a provider that balances cost with coverage. Additionally, we evaluated the discount options listed on each company’s website.
  • Tier 3 (Support): To encompass the many ways an auto insurance company can support policyholders, we analyzed avenues of customer accessibility along with community support. This analysis incorporated additional financial strength ratings from S&P and Moody’s and factored in a company’s corporate sustainability efforts.

Tier scores are unweighted to show the company's true score in each category out of a possible five points.

What policyholders are saying about Auto-Owners

CTA Auto-Owners has 25 reviews

Auto-Owners has 25 reviews

Dive into community reviews below and see what others think about Auto-Owners.

4.1 Star Icon
25 ratings
76% of consumers
recommend this insurer
Score breakdown
5 stars
40%
4 stars
36%
3 stars
20%
2 stars
0%
1 star
4%
Score by category
Overall rating 4.1 / 5
Original cost 3.4 / 5
Coverage 4.1 / 5
Customer Support 4.1 / 5
Verified Badge Icon How we got these ratings

In May 2024, Bankrate collaborated with market research firm SliceMR to survey over 1,500 insurance customers nationwide, asking policyholders to rate their insurer’s cost, coverage, customer support and overall experience on a five-point scale. Bankrate and SliceMR collected and analyzed these customer ratings, along with website analytics and responses to three open-ended questions regarding customer experience. Responses are based on individual policyholders’ policy details and personal experience, and therefore cannot be verified for accuracy. Users received an incentive for their feedback. All ratings are unedited and have not been reviewed or approved by insurance carriers. User-generated ratings are separate from carrier Bankrate Scores — which are calculated based on our proprietary methodology — and may not match.

Community Reviews

See what users like you are saying about Auto-Owners.
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Anonymous Policyholder
August 20, 2024
What made you choose this insurer over others for your auto and/or home insurance?
Recommended and the price
How does this insurer compare to insurance companies you’ve had in the past?
Good coverage and price
Insurance Type
Auto + Home
Score by category
Original cost 4 / 5
Customer Support 4 / 5
Coverage 4 / 5
Anonymous Policyholder
August 20, 2024
What made you choose this insurer over others for your auto and/or home insurance?
Because they have good customers service and they are very reliable
How does this insurer compare to insurance companies you’ve had in the past?
This insurance is my first Auto insurance, and they did met my expectations with their customers service
Insurance Type
Auto
Score by category
Original cost 5 / 5
Customer Support 5 / 5
Coverage 5 / 5
Anonymous Policyholder
August 20, 2024
How does this insurer compare to insurance companies you’ve had in the past?
This insurance company has excellent customer service unlike other companies who let you hold on to the phone for an hour.
Name the number one reason that you’d recommend staying with this insurer and the number one reason that you’d consider leaving for a different company.
The price is reasonable. It is affordable for me.
Insurance Type
Auto
Score by category
Original cost 4 / 5
Customer Support 5 / 5
Coverage 4 / 5
Anonymous Policyholder
August 20, 2024
What made you choose this insurer over others for your auto and/or home insurance?
I worked with an agent and she recommended this company and their policies.
Name the number one reason that you’d recommend staying with this insurer and the number one reason that you’d consider leaving for a different company.
The cost is so high but the coverage is great.
Insurance Type
Auto
Score by category
Original cost 2 / 5
Customer Support 3 / 5
Coverage 4 / 5
Anonymous Policyholder
August 20, 2024
How does this insurer compare to insurance companies you’ve had in the past?
They are far more expensive but I’m afraid to switch carriers since I made a claim and the others will probably be even higher
Name the number one reason that you’d recommend staying with this insurer and the number one reason that you’d consider leaving for a different company.
Stay because I gave no choice because if claims leave because they are insanely expensive for a 2017 vehicle
Insurance Type
Auto + Home
Score by category
Original cost 3 / 5
Customer Support 4 / 5
Coverage 3 / 5
Anonymous Policyholder
August 20, 2024
What made you choose this insurer over others for your auto and/or home insurance?
Cost for coverage
How does this insurer compare to insurance companies you’ve had in the past?
Easier to deal with for roadside and cost is lower
Insurance Type
Auto + Home
Score by category
Original cost 3 / 5
Customer Support 4 / 5
Coverage 4 / 5
Anonymous Policyholder
August 20, 2024
What made you choose this insurer over others for your auto and/or home insurance?
Previous family member's experience
How does this insurer compare to insurance companies you’ve had in the past?
They win
Insurance Type
Auto + Home
Score by category
Original cost 3 / 5
Customer Support 4 / 5
Coverage 4 / 5
Anonymous Policyholder
August 20, 2024
Name the number one reason that you’d recommend staying with this insurer and the number one reason that you’d consider leaving for a different company.
Cheaper, poor corespondent
Insurance Type
Auto + Home
Score by category
Original cost 3 / 5
Customer Support 3 / 5
Coverage 3 / 5
Anonymous Policyholder
August 20, 2024
What made you choose this insurer over others for your auto and/or home insurance?
Actually have car and renters insurance
Name the number one reason that you’d recommend staying with this insurer and the number one reason that you’d consider leaving for a different company.
By staying I can bundle; if it gets too expensive, I'd choose another insurer.
Insurance Type
Auto + Home
Score by category
Original cost 5 / 5
Customer Support 5 / 5
Coverage 5 / 5
Anonymous Policyholder
August 20, 2024
What made you choose this insurer over others for your auto and/or home insurance?
A family friend recommended them to us
How does this insurer compare to insurance companies you’ve had in the past?
They are amazing. The customer service is 10/10
Insurance Type
Auto + Home
Score by category
Original cost 4 / 5
Customer Support 5 / 5
Coverage 4 / 5
Written by
Ashlyn Brooks
Writer II, Insurance
Ashlyn Brooks is a finance writer with more than half a decade of experience, known for her knowledge in areas such as taxes, insurance, investing, retirement, finance news, and banking products.
Edited by Senior editor, Insurance